Privacy policy

Privacy Policy for www.privateplateking.com

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also gather information about the web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. This automatically-collected information is referred to as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For more information on cookies, and how to disable them, visit http://www.allaboutcookies.org.
  • Log Files: Track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. This information is referred to as “Order Information.”

How We Use Your Personal Information

We use the Order Information that we collect to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

  • Communicate with you.
  • Screen our orders for potential risk or fraud.
  • Provide you with information or advertising relating to our products or services in line with the preferences you have shared with us.

We use the Device Information that we collect to help us screen for potential risk and fraud (particularly your IP address) and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and assessing the success of our marketing and advertising campaigns).

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example:

  • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here.
  • We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here. You can also opt-out of Google Analytics here.

We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, visit the Network Advertising Initiative’s educational page here.

You can opt out of targeted advertising by using the links below:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/.

Do Not Track Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfill contracts we might have with you (for example, if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Please note that your information will be transferred outside of Europe, including to Canada and the United States.

Data Retention When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Minors The Site is not intended for individuals under the age of 17.

SMS Communications

  1. Consent for SMS Communications: By opting into our SMS communications or providing your mobile number during any transaction with us, you agree to receive automated and manual text messages from Private Plate King. These messages may include updates, exclusive offers, reminders, and other marketing content related to our services.
  2. Frequency of Messages: The frequency of SMS messages varies depending on your interactions with us and the preferences you set. Typically, you can expect to receive messages ranging from once a week to a few times a month.
  3. Message and Data Rates: Standard message and data rates may apply to any SMS messages sent or received. These rates are determined by your mobile carrier, and Private Plate King is not responsible for any charges from your carrier.
  4. Opt-Out Option: You have the right to opt out of receiving SMS messages from us at any time. To stop receiving text messages, reply "STOP" to any message you receive from us. Upon receipt of your opt-out request, we will send you one final message confirming your decision to unsubscribe.
  5. Privacy and Data Security: We respect your privacy and are committed to protecting your personal information. Any information collected through SMS communications will be handled in accordance with our Privacy Policy. We do not share or sell your personal data to third parties for their marketing purposes without your explicit consent.

Contact Us For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at info@privateplateking.com or by mail using the details provided below.

Last Updated: January 29th, 2024